The BDIA Dental Showcase 2016 in London was a huge success. Thousands of people attended and Optident was proud to be part of the event. Give us a call +44 (0) 1943 60 50 50 and don’t miss the special BDIA offers!  


If you don’t already know… the Red Dot Award stands for belonging to the best in design and business. It is probably fair to say it is the “Design Oscar”.  An internationally recognised quality label for excellent design and erganomic features.  This presgigous award is earned through originality and distinctive aethetics.  An award that Univet […]

Layout 1

Do you enjoy going the extra mile for your customer? Love the thrill of a sale? Get a buzz from working in a close supportive team? Want to be part of a growing, forward thinking organisation? If so we would love to hear from you.  We are looking for super heroes just like you to […]


The Dentistry Show 2016 has started today! The event is placed in Birmingham NEC today and tomorrow. Optident is looking forward to seeing you all and share exclusive products and special offers.  

Digital Symposium for Optident Web NEWS

There’s no denying it, the world is rapidly shifting from analogue to digital.  The dental sector is no different and for that reason Optident is supporting The Digital Symposium event in London. Join us on May 6-7th to be part of an exceptional group keeping up to date with new technology, software and materials.  It […]

new AE Game Changer graphic for website

American Eagle Inc and Optident are proud to announce the recognition of XP Technology as a Dental Game Changer.  For many years American Eagle have been the instruments of choice for Hygienists and Therapists, this is especially so in the UK where we have seen sales grow year on year due to KOL & peer recommendation. […]

Layout 1

Calling all enthusiastic dentists in Scotland… We have an exciting opportunity for you to join a modular proramme that will take your restorative dentistry to a whole new level.   Dr Raymond Murphy of Bothwell Dental Care and Dr Bob McLelland of Centre for Advanced Dental Education (CADE) and principle owner of Hale Dental & […]


We calculated the amount of dental experience in the Optident team and it totalled a whopping 543 years! We’ve crammed a lot of learning into those years, so if there’s anything you need to know about dentistry in the last three decades, we are sure one of us has the answer. We are proud to […]

Layout 1

Why not join the most ‘highly-recommended’ Optident course in the beautiful Italian Lakes this July? After a great success last year, Vanini Master Class is back in 14th – 17th July. If you are still not sure here is some feedback to help you to make up your mind: “An excellent course which combines theory and […]

Xfactor 3 Boost Post

If you like music and competitions you probably watched the latest X Factor season.  Apart from the great voices and amazing production, there was one thing that we couldn’t stop looking at… Those big, white, shining smiles!  We know their secret and we can share it with you.  The finalists used White Dental Beauty Professional […]

Layout 1

We are renowned for our excellent quality teeth whitening gels.  Having initiated the tooth whitening market in the UK in the early 1990’s, our experience and understanding has enabled us to create a patented formula in White Dental Beauty NOVON which out performs most other teeth whitening gels on the market.  White Dental Beauty NOVON […]


Have you heard about Dental Beauty TV? You no longer have to explain treatments during the surgery visit, instead instantly send patients a video presentation by email explaining either a recommended treatment or oral health education. They watch in their own surroundings and get a better understanding of the potential treatment benefits or oral health […]